We are looking for an experienced Mobile Marketing Specialist with 2 years experience to join our Marketing Acquisitionteam. The ideal candidate will have excellent Partner/Agency Managment skills with a good understanding of how to utilise relationships to deliver quality across multiple channels in Mobile and App player acquisition.

Our preference is for someone who has worked in gambling/gaming sector within a fast-paced development schedule.

We welcome professional individuals who are creative thinkers. The successful candidate will have excellent communication skills and thrive in a fast-paced work environment.

Knowledge or a strong interest in Sport highly favoured.

Main Responsibilities:

  • Day-to-Day management of acquisition campaigns for the following channels:
  1. Mobile Display Campaigns
  2. App Campaigns
  3. App Install Campaigns
  • Daily, Weekly and Monthly Reporting on Campaign Performance and KPIs.
  • Input into campaign planning and have an understanding of campaign effectiveness for Mobile channels.
  • Have an understanding of the complexities of Attribution for Mobile/App Display and Cross-Device tracking.
  • Work with Marketing Ops and Creative teams to ensure assets and tracking are in place for any campaign.

Essential Requirements:

  • Sporting Interest
  • Mobile/Display Campaign experience with large monthly budgets
  • Strong Excel and Data management skills

Desirable Requirements:

  • Gambling/Gaming Industry experience
  • Exposure to DoubleClick not essential but beneficial

The ideal Mobile & App Marketing Specialist will be expected to be:

  • Dynamic and Flexible in their work.
  • Comfortable in an environment where not all the tools will be available but able to adapt to provide insights and results.
  • Results driven when it comes to Campaign management.
  • A team player who is adaptable to changing workflow of a fast paced Acquisition Marketing team.

Wanna work at BetBright?


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