Channel Marketing Executive at Purple in Austin, United States

Channel Marketing Executive, Austin

Influencers, persuaders and innovators; this one’s for you.

A key route to market for Purple is the relationships we have with our channel partner community. These are relationships which could be better nurtured and more profitable for them and for us.

You’ll take strategic ownership for implementing demand generation campaigns within each of the partners you work with. Challenging the status quo by implementing innovative campaign ideas to produce more and higher quality sales leads for our account managers to convert.

To drive the success of your partners you’ll be seen as an extension of their business, on-boarding and training their sales team so they’re educated on Purple and ready to go and sell it.

Although based in downtown Austin; you’re partners will be spread across the USA, giving you the opportunity to travel to their offices and to events which you’ll attend together.

We want to see people from a marketing background with industry experience, who will be able to quickly hit the ground running on our partners campaigns.

Main duties

  • Creating innovative lead generation campaigns and persuading your partners this is the way to go.
  • Training partners new sales staff and providing constant updates as we innovate the platform.
  • Reviewing partner activity; praising and challenging results as needed.

Key Skills

  • Marketing / lead generation background. Ideally having worked with external partners.
  • Commercial nouse and able to spot a great opportunity for your partners.
  • Ability to build relationships, but challenge when necessary.

More About Purple - https://vimeo.com/wearepurple

Purple is a digital platform for Intelligent Spaces.

Our cloud based solution provides you with the same in-depth understanding of physical spaces that website analytics have delivered for years. Purple’s portal also provides customers with unique and cutting edge marketing tools, allowing them to take meaningful action based on demographic and behavioural data.

We achieve this through social engagement, location analytics, and a broad range of connectable data sources. These work together to provide you with a detailed and multifaceted understanding of your customers. In return, users also get a highly reliable, safe Wi-Fi experience.

With over 20 million users across 125 countries, Purple works with a range of brands and venues, including LEGOLAND, Jaguar, United Wireless Arena, City of York, TUI, CenturyLink, Outback Steakhouse, Pizza Express, British Land, Merlin Entertainments Group and the Indiana Pacers. We employ over 100 full time staff and we currently have offices in the UK, US, Spain, Australia, Singapore and Chile, with more offices planned. We also have an active reseller base of over 1,200 in 102 countries.

Things are always exciting at Purple - we are experiencing growth in multiple sectors, including hospitality, where people have time to spend online; in retail, where footfall tracking is essential; in healthcare, offering transparency around service and communication; and in entire cities moving towards the Internet of Things. We are a passionate company that believes in treating all of our partners and customers respectfully and with integrity. We also believe in supporting everybody at #TeamPurple and helping them reach their full potential.

Purple Perks

  • Strong team ethic. We are genuinely nice people
  • Healthcare
  • Financial stake in Purple, when we sell you profit too
  • 15 days vacation and earn an extra day for each year you’re here.
  • We won’t forget your birthday! In fact, we'll give you a day’s holiday
  • Training allowance to help you develop professionally
  • New employees will be assigned a Purple buddy to help you settle in
  • We have a relaxed dress code, but you can wear our Purple polo if you prefer.
  • Regular social activities and events
  • Free drinks fridge and fruit bowl
  • Purple Hackathons. They’re legendary, financially rewarding and a lot of fun



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